Startup stories and entrepreneurship from successful small business owners who share their experiences.
这个专栏出版Entrepreneur.com on 4/18/2016. For those of you who have never visited a farm before, many of them have a large brick of salt for their animals, called a “salt lick.” A salt lick is exactly what the name implies. It’s a salt deposit that animals keep coming back to—and licking […]
This phrase sounds like something you’d hear in a movie with farmers in it. But, there’s an enormous business lesson here. A lesson that has turned many people into millionaires. Picture this: An average-looking guy takes a good-looking girl to a dance. She could easily leave him for the better-looking guys who ask her to […]
这个专栏出版Entrepreneur.com on 1/18/2017. A lot of college students are on the lookout for work experience. Many of them will seek out internships and skill-building opportunities, and chances are, at least one potential intern is likely contact your business. You might be interested in hiring interns but aren’t sure if […]
这个专栏出版Entrepreneur.com on 6/1/2016. In 2008, one of my startups, Career Marketplace, was sinking fast. The market had tanked, new business was hard to come by and jobs were drying up. Career Marketplace, an online intermediary for job seekers and job creators, was getting hit particularly hard. After a few rough […]
这个专栏出版Entrepreneur.com on 4/4/2016. As an entrepreneur, the most valuable asset you have is your time. You’ll rarely have enough time to do what you need, and virtually never enough time to do what you want. The general assumption is, since time is free, you’ll simply spend as much time as […]
这个专栏出版Entrepreneur.com on 6/1/2016. If you’re good at networking, you can be good at PR for your startup. Public Relations is all about building relationships by sharing mutually beneficial information.
这个专栏出版Entrepreneur.com on 5/25/2016. Marketing 101 is all about a little thing called “segmentation.” It’s not enough to say you sell your product to humans. You need to know as much about those humans as you possibly can. Specifically, what parts of their humanity correlate well with the purchase of […]
You have a great business idea — at least you think you do — and you are ready to be the entrepreneur you’ve always wanted to be. But is your idea truly great, or are your aspirations great and your ideas a bit…meh.
Your business’s name is a customer’s first impression of your company. On top of being noticeable, your name needs to be legal. Some businesses must file a DBA name to stay compliant with state laws. What is a DBA, and does your small business need one? What is a DBA? A doing business as (DBA) […]
